Alex Atallah, co-founder of OpenSea and now OpenRouter, on how he works with his Titan coach while building category-defining products.
Alex Atallah co-founded OpenSea and scaled it through one of the fastest growth curves in crypto. He's now the founder of OpenRouter, a platform that makes AI models more accessible to developers.
As OpenSea scaled, Alex saw first-hand how leadership challenges change at every stage of growth. Building OpenRouter, he wanted to be more deliberate about decision-making, leadership and focus. So he came to Titan.
I didn't want generic startup advice. I wanted a coach who understood exactly where I was in the journey and could push me in the right ways, and Titan understood how to help me transition between coaches at the right times.
Alex Atallah, founder, OpenRouter
Our matching isn't only about pairing founders with coaches who have built and sold VC-backed companies. It's about the right coach for the moment. We matched Alex with a coach who had worked closely with technical founders, scaled teams through fast growth, and would push him where it mattered.
My Titan coaches have all pushed me to clarify my thinking before acting, in ways that made sense for whatever I was working on at the time.
Alex Atallah, founder, OpenRouter
The best founders don't run on instinct alone. They surround themselves with the right people, and the right coach is a competitive advantage.
