Titan has interviewed 1,600 coaches and accepts fewer than 3%. These are the two criteria every coach must meet and the process we use to vet them.
Most coaching platforms optimise for volume. The more coaches in the network, the more clients you can serve. We took the opposite approach.
We started with one question: what separates the coaches who move the needle for founders from the ones who don't? After eight years and more than 1,600 interviews, the answer came down to two things.
Every Titan coach clears at least one of these. Many clear both.
These aren't aspirational. They're the floor. A coach who can't clear one of them never gets an interview.
Clearing the bar gets a coach an interview. The interview is where we go deep, structured around three questions.
We ask coaches to name the specific problems they have helped founders with, and how they define success for each one. Vague answers about unlocking potential don't pass. We want the exact challenges they've navigated and what a resolution looked like.
We ask about frameworks, source material, core beliefs and formal training. We don't subscribe to a school of thought. We're process agnostic and outcomes obsessed. We want a coach who can explain why they coach the way they do, not just what they do.
We build a detailed picture of their client base today. What percentage are founders. VC-backed or bootstrapped. Technical or not. First-time or repeat. Series A, B or C. Every coach also writes a hell-yes client profile: an honest list of the founders and companies they do their best work with, and the ones they don't.
After the interview we do our own diligence. For every company a coach has built or coached, we collect the before-and-after financials. We want the actual impact of the coach's involvement, not the version they remember.
The output is a dataset per coach: a track record of operating success and coaching success, grounded in numbers. When we recommend a match we're drawing on that record, not a gut feel from a good intake call.
A network of 48 coaches. Each one has either built an extraordinary company or helped half a dozen founders do it, with a track record backed by hard numbers.
